Our largest-ever climate survey can inform policy, research and campaigning around the world

Today, Meta and researchers at Yale University release the results of our largest-ever global survey. public views on climate change. In March and April this year, a sample of more than 100,000 Facebook users from nearly 200 countries and territories were surveyed about their knowledge, attitudes and behavior towards climate change issues and what had to be done to deal with it. The results paint a picture of deep concern around the world and the desire of a significant majority of people to see governments and others take meaningful action.

The survey is a collaboration between Meta and Yale’s Climate Change Communication Program, part of Meta’s Data for Good program. It is hoped that its findings can be used to inform policy decisions and government priorities, especially in many countries where such surveys have not previously taken place. The results are also expected to be valuable to researchers around the world, as well as a resource for informing the public of information or awareness campaigns by activists and NGOs, and assisting journalists with nationally relevant data. For example, the Imperative of social progress is using the data from this survey to develop a new Climate Perceptions Index, which will serve as a tool to better understand the societal implications of climate change and provide decision-makers with information on which areas to focus on most in order to achieve tangible societal results for their citizens.

The investigation revealed:

  • The majority of respondents in almost every country surveyed say they are somewhat or very concerned about climate change, including more than 9 in 10 respondents in many Central and South American countries. In almost all countries, majorities saw climate change as a threat to their country or territory over the next two decades.
  • A majority in two-thirds of the countries and territories surveyed believe that climate change will cause great harm to future generations.
  • Majorities in almost all countries believe that climate change is caused at least in part by human activity. Europeans are most likely to correctly answer that climate change is caused by human activities, led by Spain (65%) and Sweden (61%).
  • In most countries, a majority say they do not hear about climate change at least once a week in their daily life. Europeans are more likely to say they hear about climate change at least once a week compared to other regions.
  • Most people say their country should reduce the pollution that causes climate change, either on its own or if other countries do it too. However, people have different views on who is primarily responsible for reducing pollution – majorities in 43 countries said their government was responsible, 42 countries said individuals and 25 said businesses.
  • People everywhere think climate change should be a top priority for their government. Majorities in most countries in North and South America say it should be a “very high” priority.
  • A majority in almost all areas surveyed believe that measures to reduce climate change will either improve or have no negative impact on the economy.
  • People are in favor of using more renewable energy and less fossil fuels. Around 9 in 10 people in Hungary, Portugal and Spain think their country should use a little or a lot more renewable energy.

The Data for Good program is an unprecedented collaboration between technology companies, the public sector, universities, nonprofits and others who use privacy-protected datasets for social good, including disaster relief and recovery. Many of our humanitarian partners operate in some of the most challenging environments in the world. By sharing free tools that provide quick insights, metadata has made on-the-ground decision-making easier, cheaper, and more efficient. In recent years, this collaboration has informed policies governing things like the delivery of vaccines and aid to Ukrainian refugees, and has been used for environmental campaigns in the United States, Germany, Belgium, Croatia and the Kingdom. -United.

Alongside the survey, Meta also released its annual Sustainability Report, detailing the solid progress we are making to minimize the environmental impact of our business, our supply chain and the wider community. This includes:

  • Set an ambitious goal to be water positive by 2030, which means we will restore more water than our global operations consume. In 2021, Meta helped restore over 2.3 million cubic meters of water through investments in water restoration projects.
  • Progress towards our goal of achieving net zero emissions in our value chain and maintaining 100% renewable energy for our global operations.
  • Develop our Climate Science Center in more than 150 countries.
  • Support key policies to advance sustainable policies and climate action, such as joining the European Climate Pact and participating in organizations advocating for clean energy policies in the United States.

Read all opinion poll report on the climate and sustainability report.

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